CLAIROL's Beautiful Collection Moisturizing Color is a semi-permanent hair color that comes in 15 different shades. This hair dye is formulated with Aloe Vera, Jojoba, and Vitamin E to help moisturize and nourish your hair while you color it. The dye is free of ammonia and peroxide, making it a gentle option for those with sensitive scalps. The base of the dye is a level 1 ash, which is perfect for those looking to achieve a cool-toned result. Each package contains 3oz of product, providing enough dye for multiple applications.