Achieve a stunning and sassy look with the Color Charm Color Permanent Gel Cool 4BC ICED Espresso by Wella. This permanent gel hair color is designed to give you a cool brown shade without any brassiness. With its long-lasting formula, you can enjoy vibrant and beautiful hair color that lasts. Whether you want to refresh your current color or try something new, this Cool 4BC ICED Espresso shade is perfect for adding depth and dimension to your hair. Get ready to turn heads with this stunning hair color from Wella Color Charm.