L'Oreal Paris Excellence HiColor Copper HiLight is a high-quality hair color product designed for dark hair. This permanent creme hair color lifts hair 3-4 levels without the need for pre-lightening. It provides highly-visible intense red highlights, even on dark hair, without any brassiness. The rich no-drip creme formula allows for easy control during application, and the color is true-to-shade and resists fading. With a quick processing time of only thirty minutes, you can achieve vibrant and long-lasting results with L'Oreal Paris Excellence HiColor Copper HiLight.